CREATING BUSINESS BRANDS
We have a vast depth of experience creating both company and product brands for new ventures and tech start-ups
Building solid foundations for your new B2B brand that supports long term growth
Creating a new business brand can be a daunting task. You know exactly what product or service you want to take to market but are less sure what your branding needs to look like and how you make sure that it will resonate with your key audience. We can take the pressure away by providing the skills and know-how to create a brand that fits your approach perfectly.
We are thorough in approach with a proven 3 Stage Brand Creation Process based on detailed discovery, strategy development and creative design.
Our work in creating and developing B2B brands also covers Product Brands to target and launch into new markets, or to give specific service or product offers substance and credibility.
Long term strategic brand development starts with solid brand foundations
B2B brands need clarity, direction and structure
Discovery + Research
Style and identity
Brand Creation Case Study: JGR
Our work with JGR (Jamie Green Racing) has a solid, long term strategic foundation. Before creating the new business branding we completed a brand review and put the strategy in place.
We approach every new brand project as bespoke. The business and market context is different for every client project and we tailor each one to reflect this. Our branding capability ensures that your brand is built on rock solid foundations which allows the marketing campaign activity that follows to be more effective.